The platform behind MyReset Zone's independence.
MyReset Zone is a wellness soundscape app designed to help people reset in minutes through immersive audio experiences. In a product like this the sound isn't just a feature, it's the entire product: if playback buffers or the experience is interrupted, the product falls short of its promise.
The story
Bridget came to us with a working prototype built in Lovable and a straightforward request: enable subscriptions. Once we understood the product and the long-term vision, it became clear that adding subscriptions wasn't enough. The prototype had validated the idea, but it wasn't built to support the experience, performance and scalability the product would need as it grew.
Together, we took a step back and rebuilt MyReset Zone from the ground up. We refined the brand, shaped the user experience and engineered a production-ready mobile app before a single subscription screen went live.
Today, MyReset Zone is our highest-traction mobile application to date. More importantly, Bridget is able to run the entire business herself, from the brand and product to subscriptions and day-to-day operations, without needing an in-house developer. Below is how we got there.
What we built
The platform was designed with growth in mind from the very beginning. Rather than building for where the business was at the time, we built for where it could go.
A complete rebuild from a Lovable prototype to a production-ready mobile app, available on the App Store and Google Play. The prototype had validated the idea, but it wasn't built to support the experience, performance and scalability the product would need as it grew. The rebuild was.
We refined the brand and shaped the user experience before a single subscription screen went live: a Sound Library that delivers the therapeutic Soundscapes beautifully, a Learning Library with a home of its own, and features like Low Data Mode, Find Your Sound, Set Your Goals, Personal Affirmations and progress tracking, each shaped around making the reset journey meaningful rather than merely functional.
In a soundscape app the audio is the entire product: if playback buffers, the product falls short of its promise. With individual audio files approaching 500MB, we optimised streaming for everyday mobile networks and introduced intelligent caching and offline listening, so a session starts fast and stays uninterrupted even on imperfect connections.
Very large audio files need careful delivery economics as well as careful engineering. We built the media delivery architecture on Cloudflare R2, keeping large-scale audio delivery commercially sustainable as both the content library and the user base continue to grow.
The platform is fully white-label and multi-tenant: new brands can launch on the same architecture with their own branding, content and users, while every tenant stays completely separate. Today it runs a single consumer app; the day it needs to run more, the architecture is already in place.
Everything was built so Bridget can operate independently: brand, product, subscriptions and day-to-day operations all run through the platform, without relying on an in-house development team. That independence is the real deliverable.
Value delivered
The point of the rebuild: sound quality the brand can stand behind, delivery costs that stay sensible, and a founder who doesn't need a development team to run her company.
When I approached OneEleven, I knew my prototype needed a lot of work - and they didn't just build it, they advised me on the right flow, the right features, the right way to bring MyReset Zone to life.
The original brief was simple: a Sound Library that delivers our therapeutic Soundscapes beautifully, and it does exactly that. I also had an idea for a Learning Library, and the team gave it a proper home in the app - a well thought-out space and flow that made it feel like it had always belonged there. They then went further still, introducing features like Low Data Mode, Find Your Sound, Set Your Goals, Create Personal Affirmations, and Track Your Progress - each one their initiative, guided by a real understanding of what would make the reset journey more meaningful for our users, not just functional.
The app they designed looks and feels exactly as I envisioned it, only better. OneEleven has worked as a genuinely dedicated team, backing my vision every step of the way and finding ways to make it work inside the app. Their design team outdid themselves, and the developers delivered on time, creatively and flawlessly. I am extremely pleased with the result, including the innovative features that now add to the Soundscape experience.
Bridget Hall Founder, MyReset Zone The toolkit
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